iHub Research By James Ndiga / June 2, 2014
NRBuzz: Design for? Design with? Design by?
It is said that the future is in the ‘Base of the Pyramid’ and Prahalad proposes that we stop thinking of the poor as victims and instead start seeing them as resilient and creative entrepreneurs as well as value-demanding consumers eager to adopt new innovations (Prahalad, 2005).
How then do we develop great designs for this user? Do we focus on the constraints of their context? Or do we focus on their needs and desires? Do we design for them? Or with them? Can they design for themselves? Does it matter?
*iHub Research invites you to this month’s Nairobi Research Buzz to be held THIS THURSDAY, 5th June 2014 from 5:30pm on the 2nd floor of Bishop Magua Building (iHub Research offices). Juliet Ongwae, an iHub Visiting Research Fellow, will talk about how her research explores the dimensions of user participation in developing innovations for BoP users. She will also present her conceptual framework with three broad themes namely; participation process, developing country context and system success, that seeks to identify the current levels of user participation and also analyse the relationship of these levels with system success.
Kindly RSVP here to attend.
No comments yet
- iHub Cluster
- iHub Consulting
- iHub Research
- iHub Robotics
- iHub UXlab
- Wireless Wednesday – How can mobile technology encourage information sharing within agricultural value chains.
- Why the Maker Movement
- The Age of the Whiz Kids
- Register now for the Kenya Lean Series
- think Incubator looking for Innovative startups!
Tag Cloudafrica Akirachix apps community dangerous speech design developers Entrepreneurship event gaming ict iHub iHubResearch (R@iHub) Innovation Intel kenya m:lab microsoft mobile nairobi open data outreach PIVOT25 Research Social Entrepreneurship startups Tech Technology training Umati
- NRBUZZ: “Learning about a (Low-Tech) Technology”
- NRBUZZ: What role does research play in edTech?
- ICT opportunities in the health sector by I-TECH Kenya @ Nairobi Research Buzz
- IBM Research – Africa @ Nairobi Research Buzz
- The future delivered today: Lesson learnt from Transform Africa Summit 2013 in Rwanda