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iHub By Rachel Gichinga / February 4, 2014

Intel – Google Developer Group Meetup: “Building Apps 101: Know Your Audience” | Saturday 15th February, 2013 | 9:30 am – 5:00 pm | iHub


As more and more people move into the field of app development locally, it is important for local developers to understand what the market in which they are operating is interested in, as well as how that stacks up to what global trends look like. If this does not happen, they run the significant risk of creating what iHub advisor @roomthinker, when talking about how to build sustainable tech businesses, refers to as “mVitus”.

mVitus 1

In addition to knowing what the consumer needs, developers also need to understand how best to capitalize on the existing market.  In 2013, Android market share went up to 78.9%, according to this report, with a record 781.2 million Android phones being shipped last year. Learning how to develop competently on Android provides a serious opportunity for local developers to make money off their work.



In order to address this, on Saturday 15th February, Intel will be co-hosting a session with the GDG Nairobi chapter on “Building Apps 101: Know Your Audience.”

Register here to attend the event, which will be held at the iHub from 9:30 am to 5:00 pm.  Software will be provided, and your laptop must be x64 bit in order for it to work.

The session will involve:

  • An introduction on how to use Google Trends
  • A deep dive session on Going Native on Android*: how to set up and use Beacon Mountain, Intel tools on Android, etc
  • A UX ideation session to narrow down concepts
  • Developing prototypes which will be representative of local trends  but still be able to gain appeal in global markets

Interested in attending? Sign up here.


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Author : Rachel Gichinga

  • Charlo at 17:06:15PM Monday, February 10, 2014

    I use a 32 bit machine. Must I have an x64 bit one to attend the session?

  • Dennis Mbuthia at 18:39:21PM Monday, February 10, 2014

    Will the resources be available for those who cant make it.

  • Rachel Gichinga at 18:42:14PM Monday, February 10, 2014

    Hi Charlo,

    We’ll be working with some software that requires that you have an 64-bit machine, unfortunately. If you’d like further clarification, please email Frank at

  • Rachel Gichinga at 13:48:35PM Tuesday, February 11, 2014

    Hi Dennis,

    Please look out for a technical blog post after the event.


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