Open space for technologists, investors, tech companies and hackers in Nairobi.

Russell Southwood with Ushahidi's Juliana Rotich

iHub By Jessica Colaço / April 3, 2012

Browser and Social Media Wars – Russell Southwood Talk


Russell Southwood with Ushahidi's Juliana Rotich

Africa’s mobile market used to be talk, talk, talk and with the exception of SMS, data was almost invisible. With the arrival of new handsets and the upsurge in the use of new browsers and social network platforms, data is now highly visible and the challenge for developers is how to develop software and applications that will allow those who own mobile phones to do more things. Russell Southwood, CEO, Balancing Act, a consultancy and research company focused on telecoms, Internet and broadcast in Africa, will look at:

  • The pattern in service and application development in other emerging markets.
  • The battle for attention between local and international browser and social media software and what makes for successful applications.
  • The structure of the market (smart phones, feature phones and basic phones) and what this means for those developing for it.
  • Social behaviour and mobile software use.
  • Gaps and future developments.

The talk will be held on 11th April 2012 from 6 pm at the iHub.

Participation requires registration. Please register by clicking the link below:

About Russell SouthWood

Russell Southwood is the Chief Executive, Balancing Act, a consultancy and research company specialising in telecoms, Internet and broadcasting in Africa. His consultancy work has included: an assessment of two different sectors in the TV market in Africa; an assessment of the transition to digital broadcasting in over 20 African countries; an appraisal of an investment in a wireless broadband operator; and a study on Open Access models for infoDev. He is the author of Balancing Act’s Briefing Paper The Digital Transition – Changing how broadcast functions. He is about to start a study for the Open Society Institute with a research team looking at cost-effective ways of digital migration in Africa and identifying what the “public interest” issues are to be addressed in making the transition.

Author : Jessica Colaço

Jessica Colaço is currently the Director of Partnerships at iHub. She was the Founding Manager between 2010 and 2011 at iHub and Research Director between 2011 and 2013 at iHub Research. She is passionate about Innovation, Research, Mobile and Robotics Technology, Mentorship and Entrepreneurship in Kenya as she uses her position at iHub to court local, regional and international stakeholders to adopt Kenyan-made and African-made solutions. As an upcoming angel investor, she courts local and international investors to invest in great tech ideas and companies at idea and concept stage. She is also a Mobile and Robotics Tech Evangelist, Co-Founder of WMIAfrica and AkiraChix, ISOC-Kenya Chapter, Treasurer, ACM-W Nairobi Chapter Chair, TED Global Fellow 2009 and upcoming Guitarist. She was named one of the top 40 women under 40 years in Kenya's business scene by Business Daily on 2009, 2011 and 2012. Her endeavour is to put Kenya and Africa on the map for technology achievements and spur innovation within the country and continent! She blogs at:

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