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Wireless Wednesday

m:lab By Jessica Colaco / July 21, 2011

Wireless Wednesday Recap – Tonny Omwansa on Mobile Money


Yesterday the m:lab hosted the first of a series of focus-group events dubbed Wireless Wednesday. We hosted Mr. Tonny Omwansa, a lecturer at the University of Nairobi (an m:lab consortium member), who is currently writing a book on the Mobile Money Industry.


The discussions we’re based on four major talking points:

  1. Bottom of the Pyramid (BoP) is where to start on Mobile Money
  2. Most Mobile Money flows within family units or among friends so products for individuals will not fly.
  3. Without proper execution, the product will not fly – however superior the product is
  4. Solve Global problems using local context – not the other way around.

Participants at Wireless Wednesday on Mobile Money

The major talking points centred on mobile money transfer patterns and flow channels that mainly revolve around family units. One proposition centred on building mobile money services around flow channels and groups rather than individuals.

You can engage in these discussions virtually on mLabs World. The discussion specific to this event on Mobile Money can be found here.

To find out more about Wireless Wednesday, read our previous blog post on it here and if you wish to participate in similar future events, email me on

Author : Jessica Colaco

Jessica Colaço is currently the Director of Partnerships at iHub. She was the Founding Manager between 2010 and 2011 at iHub and the Research Director between 2011 and 2013 at iHub Research. She is passionate about Innovation, Research, Mobile and Robotics Technology and Mentorship and Entrepreneurship in Kenya as she uses her position at iHub to court local, regional and international stakeholders to adopt Kenyan-made solutions. She is also a Mobile and Robotics Tech Evangelist, Co-Founder of @WMIAfrica and @AkiraChix, @TED Global Fellow 2009 and upcoming Guitarist.

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