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Uncategorized By Jessica Colaço / November 22, 2010

CIMply Digital Event

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Digital creativity can best be described as a “plan for arranging elements in such a way as best to accomplish a particular purpose”. People’s lives do not revolve around your brand. They revolve around life. Everyone on the internet that is not you, is your competitor. Build a relationship between your brand and people’s lives. And just because it’s measurable does not mean it’s worthwhile. Branding is like a relationship.

If your brand is acceptable to everyone then it won’t be exciting to anyone.

So how do you make people connect with your brand on digital platforms?

The Chartered Institute of Marketing presents Kenya’s first full digital event. CIMply digital – a gala dinner that is geared towards showcasing digital marketing tools in Kenya. If you are a businessman, come gain a new perspective on how you manage your business in the new digital age.

Christian Bitti, CEO, Digital Brands Group will be the key speaker of the evening and he will be speaking on available digital platforms and how to successfully target your audience in the digital space. He will also give case studies as he discusses the future trends in the digital world.

A graduation ceremony for the 2010 CIM graduants will also be held during the same event.

The event will be held on 26th November 2010 at the InterContinental Hotel. For more information and registration, Click Here

Author : Jessica Colaço

Jessica Colaço is currently the Director of Partnerships at iHub. She was the Founding Manager between 2010 and 2011 at iHub and Research Director between 2011 and 2013 at iHub Research. She is passionate about Innovation, Research, Mobile and Robotics Technology, Mentorship and Entrepreneurship in Kenya as she uses her position at iHub to court local, regional and international stakeholders to adopt Kenyan-made and African-made solutions. As an upcoming angel investor, she courts local and international investors to invest in great tech ideas and companies at idea and concept stage. She is also a Mobile and Robotics Tech Evangelist, Co-Founder of WMIAfrica and AkiraChix, ISOC-Kenya Chapter, Treasurer, ACM-W Nairobi Chapter Chair, TED Global Fellow 2009 and upcoming Guitarist. She was named one of the top 40 women under 40 years in Kenya's business scene by Business Daily on 2009, 2011 and 2012. Her endeavour is to put Kenya and Africa on the map for technology achievements and spur innovation within the country and continent! She blogs at: www.jessicacolaco.wordpress.com


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  • Tweets that mention CIMply Digital Event *iHub_ -- Topsy.com at 14:36:10PM Tuesday, November 23, 2010

    [...] This post was mentioned on Twitter by Philip Ogola, CIM Kenya. CIM Kenya said: Check out the post on the CIMply Digital event on the @iHubNairobi blog http://www.ihub.co.ke/blog/2010/11/cimply-digital-event [...]

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